JRJUAN ROJAS
Available for selected Shopify projects

Hey! I'm Juan
Senior Shopify Developer

I build scalable Shopify ecosystems using Remix, Hydrogen, Oxygen and Checkout UI Extensions — delivering fast, flexible storefronts and customized checkout experiences aligned with business and conversion goals.

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14+ yearsSoftware Development
Shopify PlusHeadless & Enterprise
Remix / HydrogenModern Storefronts
Juan RojasShopify PlusHydrogen + RemixCheckout UI
Recent Projects

Selected work

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Caraway Home
Caraway HomeHeadless Shopify · Shopify, Headless, React
360 Cookware
360 CookwareShopify Development · Shopify, Liquid, JavaScript
Our Place
Our PlaceShopify Development · Shopify, DTC, Front End
About Me

Shopify engineering focused on speed, scale and conversion.

Senior Shopify Developer specializing in modern, headless Shopify architectures and high-performance e-commerce solutions. My work spans Shopify Plus, custom themes, Hydrogen storefronts, integrations, performance optimization and conversion-focused experiences.

My background is strongly front-end oriented, working across Liquid, HTML/CSS, JavaScript, React, Vue, jQuery and modern Shopify tooling, with additional back-end experience in Node.js, PHP and application development. I enjoy both building new solutions and improving existing customizations.

14+Years in software development
ShopifyPlus, Liquid, APIs & headless
80%Front-end specialization
20%Back-end & integrations
Core Stack

Technologies I work with

Shopify PlusLiquidShopify APIsHydrogenRemixOxygenCheckout UI ExtensionsShopify FunctionsGraphQLJavaScriptTypeScriptVue.jsReact.jsNode.jsHTML5CSS3SassGit/GitHubFigmaMobile FirstShopify CLIRechargePerformance OptimizationConversion Rate Optimization AI: Claude, Codex, ChatGPT, Copilot GPT-6 Astra | Claude 5 Fable 5.1 CI/CD GitHub Actions
Services

From storefront architecture to custom checkout experiences.

Services combine the content from the current portfolio with the newer senior/headless positioning.

01

Shopify Plus Development

Enterprise Shopify development, custom theme architecture, advanced Liquid, JavaScript, integrations, reusable components and maintainable storefront systems.

02

Headless Shopify

Modern storefront architecture using Hydrogen, Remix, Oxygen and React patterns for high-performance, flexible commerce experiences.

03

Checkout & Conversion

Checkout UI Extensions, custom purchase experiences, UX improvements and conversion-oriented development aligned with business requirements.

04

Front-End Engineering

Vue.js, React.js, TypeScript, JavaScript, responsive interfaces and complex front-end systems built for maintainability and speed.

05

Integrations & APIs

Shopify Admin/Storefront APIs, third-party integrations, subscriptions, reviews, custom data flows and application-level integrations.

06

Performance Optimization

Core Web Vitals, storefront rendering, code splitting, asset optimization and practical improvements for faster shopping experiences.

Portfolio

Recent Shopify & e-commerce projects.

A mix of current recent work and selected projects extracted from the existing portfolio.

15 projects
Caraway Home
Headless Shopify

Caraway Home

Modern e-commerce experience with headless-oriented architecture, React patterns and Shopify integrations.

ShopifyHeadlessReactPerformance
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360 Cookware
Shopify Development

360 Cookware

Premium cookware storefront with custom Shopify development, merchandising components and conversion-focused front-end work.

ShopifyLiquidJavaScriptUX
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Our Place
Shopify Development

Our Place

High-traffic direct-to-consumer commerce experience focused on visual merchandising and polished product discovery.

ShopifyDTCFront EndUX
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Function of Beauty
Shopify Development

Function of Beauty

Personalized beauty commerce storefront with rich front-end interactions and custom shopping experiences.

ShopifyPersonalizationJavaScriptUX
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Jonathan Adler
Enterprise Shopify

Jonathan Adler

Enterprise Shopify implementation with custom UX, advanced theme logic and premium merchandising.

Shopify PlusLiquidJavaScriptEnterprise
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Michael Stars
Shopify Development

Michael Stars

Performance-focused fashion storefront with custom features, integrations and responsive commerce UX.

ShopifyPerformanceIntegrationsFront End
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Ramy Brook
Shopify Plus

Ramy Brook

Shopify Plus fashion storefront with custom theme development, merchandising logic and premium user experience.

Shopify PlusLiquidJavaScriptFashion
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Exuviance
Shopify Development

Exuviance

Skincare e-commerce experience with polished product presentation and custom storefront development.

ShopifyBeautyFront EndUX
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NEOSTRATA
Shopify Development

NEOSTRATA

Dermatologist-grade skincare commerce site with product-rich navigation and conversion-focused shopping flows.

ShopifyBeautyJavaScriptUX
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Wheels Viewer
Legacy Portfolio

Wheels Viewer

Vehicle wheel viewer and configurator extracted from the existing portfolio.

ShopifyLiquidJavaScriptjQueryBootstrapSass
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Sectional Builder
Legacy Portfolio

Sectional Builder

Interactive sectional builder built with Vue.js and Shopify-related technologies.

Vue.jsShopifyLiquidJavaScriptSass
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Pendulum
Legacy Portfolio

Pendulum

Shopify storefront work using JavaScript, jQuery, Liquid, HTML/CSS, Bootstrap, Recharge and Yotpo.

ShopifyLiquidJavaScriptRechargeYotpo
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Jukebox Health
Legacy Portfolio

Jukebox Health

Web development and storefront implementation highlighted in the previous portfolio.

ShopifyLiquidHTML/CSSJavaScriptFetch API
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TrailerPro
Legacy Portfolio

TrailerPro

Custom Shopify theme and merchandising implementation from the existing portfolio.

ShopifyLiquidSassJavaScript
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AZOPros
Legacy Portfolio

AZOPros

Custom e-commerce development with Shopify, Liquid, jQuery, JavaScript and Figma-based implementation.

ShopifyLiquidjQueryJavaScriptFigma
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Expertise

Built for modern commerce teams.

Technical focus areas that support enterprise Shopify builds, optimization and long-term maintainability.

Modern Shopify Architecture

Designing scalable storefront systems with Shopify Plus, reusable section architecture, modern data flows and headless patterns where they provide measurable value.

Headless Storefront Engineering

Building React-based commerce experiences with Hydrogen, Remix and Oxygen while keeping Shopify as the commerce engine.

Complex Theme & UX Logic

Advanced theme customization, dynamic product experiences, custom merchandising logic, responsive UX and conversion-focused front-end behavior.

Third-Party Ecosystems

Working with subscriptions, reviews, analytics, product data, APIs and commerce tooling without sacrificing performance or maintainability.

Contact

Need a senior Shopify developer?

Available for Shopify Plus, headless storefronts, theme architecture, performance optimization, checkout customization and complex e-commerce integrations.

WhatsApp +1 (829) 437-3202Email jfco.rojas@hotmail.comOpen LinkedInCurrent Portfolio